Brand Launches and Activations

A brand launch should not be thought of as a one-day event. The assets we produce can be leveraged long after the initial launch.

Go2 combines art and technology to ensure your brand launch experience is high impact, engaging and above all – memorable.

We have been producing high impact, 3D projection mapping content for big brand events for many years and are recognized leaders in the field.

Brand Launch Services

Brand Launches – Projection Mapping

Projection mapping is still the leading technique that’s perfect for brands wanting to create massive impact at their launch events. There is no other experience that comes close to creating the immersive wow factor you can with this technology. Whether we use a custom built stage set to open a brand launch or project on to existing architecture such as buildings, aircraft hangers or public spaces, the result is always engaging and memorable. These types of activations are best suited for one day or one week installations. Go2 has the ability to be a turn-key solution for brand launches with technical partners located in most major cities across North America, with the ability to handle permitting applications and location scouting/securing. We are also just as efficient when working as a creative content partner – All our content is produced in house by our award winning team of digital artists.

We helped Southwest airlines leverage the projection mapping content we created for their brand launch in multiple locations for several months after the initial launch date, for smaller events and even web content.  The animated artwork we produce is extremely high resolution, so it can easily be repurposed for other artwork, such as banners, posters, web assets and commercials.

We also helped Pure Storage launch their revolutionary product in four major cities worldwide within the same 24 hour period – London UK, Sidney AUS, San Francisco USA and New York USA. Because we had complete control over the locations and set design we’re able to recreate very similar experiences in each location ensuring consistency for the brand experience.

Brand Activations

If you have a corporate event or AGM coming up, we can create a memorable experience for your brand. We created a touchscreen activation for Telus for their upcoming AGMs. We turned the well known TELUS critters into a fast paced, addictive game, that had people laughing and interacting for the entire length of the event.

The touch screen game was so successful, TELUS asked if we could return for the following two AGM’s they scheduled.

Call 604 408 5844 to discuss how we can make your brand launch event more memorable or fill out our contact form here.

Brand Launches and Activations Featured Work

Weber Metals

Go2 created a show animation and huge LED reveal experience for Weber Metal’s brand new 60,000-ton hydraulic press.

Westjet projection mapping


A World-class Projection Mapping Reveal for WestJet’s new Dreamliner series.

Target MLS 2017

Incredible full size digital penalty shoot out activation, for the Target MLS 2017 event in Chicago.

Isuzu Launch Event

A fully branded screen wide animation package for a mega launch in Texas.

Southwest Airlines

Learn how Southwest Airlines announced their massive rebrand with maximum impact.

Dewalt Product Reveal

Creating a projection mapping experience for a high-tech job site.

Worldwide Product Launch For Pure Storage

Go2 Productions successfully managed a worldwide product launch for the Pure Storage brand.

Sunkist Activation

Giving commuters at a busy Pittsburg station a chance to experience the beauty of a California orange grove.

The Sleeping Prince

A daring projection mapping project that brought a best-selling iOS game to life on Lyndhurst Castle.

TELUS Touch Game

Interactive screens and content turned a regular AGM into a unforgettable brand experience for TELUS guests.

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