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iMapp Bucharest

iMapp Bucharest is the world’s most celebrated projection mapping contest and draws a crowd of over 60,000 people. Go2 was one of 10 finalists chosen from hundreds of submissions for the 2018 event. Our team created an original piece, which was then projected onto the Parliament Building in Bucharest – the second largest building in the world.

Inspiration

The theme for 2018 was: BLUE. YELLOW. RED. A Century of Modern Romania. Keeping this in mind, our designers got to work on initial concepts for the mood boards.

iMapp Bucharest
iMapp Bucharest

Sketching

iMapp Bucharest

Style Frames

Go2’s submission was called Tapestry Lumiere. Tapestry Lumiere is a colorful, abstract spectacle inspired by the patterns, colors, history, architecture and heritage of Romania. The projected patterns are created from individual strands that represent the many diverse lives of people living in Romania. Individually each of these threads has its own direction but intertwined they highlight, they direct, they connect. Wholeness, unity, harmony, freedom and tradition are celebrated on this huge canvas of light, using illusion to generate ‘wow’ moments that bring the audience together.

iMapp Bucharest
iMapp Bucharest
iMapp Bucharest

The Event

64 projectors were used to light up the massive facade and along with the brilliant projections from all 10 teams, there were also local and international artists and bands to entertain the mammoth crowds. Over 65,000 people attended the live projection mapping experience and it was an honour to see our work displayed at such an amazing location and festival.

iMapp Bucharest
iMapp Bucharest
iMapp Bucharest
iMapp Bucharest