"Doing what we love... Giving it everything we've got"
The second Telly Award Winning Recon Jet TV commercial, Go2, has been produced from concept to completion all in-house, simply titled ‘Dawn.’ All were shot in Vancouver, BC, in just one day. Go2’s project management and rock star camera crew world liked a well-oiled machine to make it happen.
Cinematic framing and cranked slow-motion shots, complete with CG effects, all blend together, bringing the Recon Jet Dawn storyboard to life.
Techniques used: Video Production, Motion Graphics, 3D Animation
Client: Racer Sportfit
Overview
The Challenge:
The main hurdle for our TV commercial was to shoot all the different footage within a single day. Fortunately, we were shooting in Vancouver BC, which is home to an array of visually stunning locations. With meticulous planning, an experienced camera team, and effective project management, we were able to make it through the packed schedule while maintaining our enthusiasm. We were still smiling when we captured the last shot.
Results:
Recon has been a client of Go2 for quite some time, even before they had a product. We have created various videos for them, starting from conceptual to demonstrative, and now full HD TV advertising. Recently, Intel acquired Recon, and we are proud to have played a key role in their incredible journey.
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